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Markus Rheindorf is a Ph.D. candidate at the Department of Applied Linguistics at the University of Vienna where he also teaches classes in media and discourse analysis. He was Junior Fellow at the IFK (International Research Centre for Cultural Studies) in Vienna and is currently Fellow at the ASCA (Amsterdam School for Cultural Analysis) at the University of Amsterdam.His research interests are largely transdisciplinary and include contemporary American literature, systemic functional linguistics, discourse analysis, general semiotics, film theory, and cultural studies. He has participated in research projects on student’s academic writing and the visual rhetoric of election campaigns, the results of which have both been published. His other publications include articles on the work of Paul Auster, narrative cinema, visual culture, discourse analysis and linguistic theory. He is currently working on his Ph.D. thesis, a cultural history of early film theoretical discourse.